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B2B web design & development firm refreshes value proposition of family-owned business.
San Diego, CA (PRWEB) July 04, 2014
This month, Bop Design released a new r esponsive website design and development for Southern California IT firm, Nth Generation. Nth Generation approached Bop Design with a need to re-educate clients on their wide service offerings, including consulting, cloud computing, networking, data management, technology procurement and more.
Todays IT world is rapidly changing and Nth Generation wanted to position itself as the business partner that effectively navigates clients complex technology challenges. Bop Designs experience in simplifying business processes and key benefits with intuitive design proved to be a good fit, says Kara Jensen, creative principal at Bop Design.
Nth Generations unique value proposition is their belief that large, information-dependent organizations need the support of a technically advanced, vendor-neutral IT advisor. The new Nth Generation website communicates at the forefront that businesses have choices when choosing an IT solution. Nth Generation stress transparency, and filters through the possibilities to create a solution based on the current budget and needs of a company.
The new website features three main areasSolutions, Services and Technologiesto clearly explain their approach and partnerships. The Solutions and Services pages communicate their expertise in the IT world and the best practices that they follow when implementing a project. The Technologies page a transparent listing of their vendor agnostic approach and strong partnerships in the industry.
The website acts as an effective conversion tool with Nth Generation created resources. The Nth Blog, content library and video library all position the brand as a thought leader while capturing valuable ideal customer leads.
Finally, to position the brand as a leader in security and big data, the Nth Generation website was built using responsive web design to address potential clients across all web devices (e.g. laptop, tablet and mobile).
The website is now live at nth.com.
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